Graphic design is about more than making things look pretty. There are plenty of aspects to consider when building a marketing piece and lots to go wrong. A simple mistake can seem ju
If you’re familiar with the internet, or a keen user of social media, you have no doubt encountered GIFs. So what are they? How are they made? And how can you apply them to enhance
One of the events of the year and unsurprisingly why. With over 100 million people tuning into the season finale, advertising slots sell for a premium. With everyman and his son looki
Analysing the response to your campaigns can be one of the trickier elements of marketing. Whether it be direct mail, advertising or digital campaigns keeping track of your return on
A debate that travelled the world, divided opinion and embarrassed a major retailer. H&M’s controversial ‘Coolest Monkey in the Jungle’ hoodie caused outrage last week, but
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