“Without communication, there is no relationship. Without trust, there is no reason to continue.” The relationship between a client and a designer is no different from that of a husband and wife. They fight, they sort it out. They trust
With recent changes to the Google algorithm, changes in trends across the globe and an increased social media presence, branding has become more important than ever. To those on the outside, who are new to our services, the terminology can
It is fast becoming known that businesses can no longer rely strictly on print advertising. Vital to success in today’s world is digital marketing, as consumers become focused on technology. Instead of turning to the newspaper or magazine for ads
PR is often overlooked in many small companies, who prioritise other forms of marketing in a bid to strike gold. Often it is seen as something that can be introduced later, or that it is less important than other available
Most of us are familiar with designing print pieces up to A4 (or maybe even A3) scale, but what happens when we start to look at the bigger picture(s)? Whilst A1 poster boards are becoming more and more popular, many
Evaluating how your latest marketing campaigns went can be a tricky process. Sales and return communications are not always a valid measure of success. Before you sit down to discuss your next communication, why not consider the following 7 evaluation
Deciding if your business needs a rebrand isn’t a whimsical one. Whatever the history of your business, rebranding can have negative and positive implementations to your work. To help you decide if now is the right time, we look at
Graphic design is about more than making things look pretty. There are plenty of aspects to consider when building a marketing piece and lots to go wrong. A simple mistake can seem just that. In reality you promote your company
Whether you’re a fan of it or not, truth is, you can’t cast social media aside. Be it social media, Google ads, email marketing or even the occasional print piece. Landing pages are a must for any agenda. Before now
Analysing the response to your campaigns is one of the trickier elements of marketing. Whether it’s direct mail, advertising or digital campaigns. Keeping track of your return on investment can help plan future projects more efficiently. Whilst a direct link
